Using psychometrics to understand the impact of social

26/02/2015 @ 10:00 – 11:00 Europe/London Timezone
Ketchum PR
Ketchum Ltd
35-41 Folgate Street, London E1 6BX
£165 - £185

pr-analyticsPR analytics: Ending the Data Deficit of Public Relations.

Join representatives from The UK Government, eBay, Three, Cision, and Salesforce, along with Andrew Grill from IBM.

Andrew will present a keynote on the topic “Using psychometrics to understand the impact of social” including the following themes:

  • The importance of granular customer insight data to drive communications
  • Why organisations must understand the social eminence if their people
  • The importance of responding with relevance in real time
  • The impact of social collaboration between influencers and stakeholders

Read more on the event website.

You can find Andrew's next speaking engagements on the upcoming engagements page, or view previous speaking engagements from this year, 2015, 2014 or view the entire archive since 1999.

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