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Mobile Monday Amsterdam video on mobile advertising

Shown below is the video of the talk delivered in Amsterdam to an enthusiastic audience of 400 people at Mobile Monday on 1st June 2009 titled:

“This time…it’s personal. How mobile challenges everything we thought we knew about advertising“.

By Andrew Grill | Posted June 3, 2009 in mobile | Tagged agencies, Amsterdam, andrew grill, B. Joseph Pine II, brands, how mobile changes advertising, how mobile impacts advertising, Joe Pine, Joe Pine II, Joseph Pine, marketing campaigns, measurable, mobile advertising, mobile campaigns, mobile case studies, mobile evangelist, mobile marketing, mobile monday, Mobile Monday amsterdam, mobile secrets, momo, MoMo video, momoams, ROI, video replay | Comments (11)

Interview with Klaas Weima from Energize.nl at Mobile Monday Amsterdam

After coming off stage from a really enjoyable presentation at Mobile Monday Amsterdam, Klaas Weima from Energize.nl asked if I would be prepared to do podcast, and at the same time Matthijs Van Den Broek from Marketing Facts asked if he could do a Vodcast about my talk.
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I was delighted to participate, and we did [...]

By Andrew Grill | Posted June 2, 2009 in mobile | Tagged "Klaas Weima", "Matthijs Van Den Broek" MoMo, advertising, agencies, andrew grill, brands, energise, keynote, marketingfacts, mobile, mobile marketing, mobile monday, mobile success stories, moibile advertising, MoMo 11, personal, podcast, presenting, thought leadership, Vimeo, voidcast | Comments (86)

Mobile Monday Amsterdam #11 Monday June 1st

I’m absolutely thrilled and excited to have been asked to speak at MoMo (Mobile Monday) Amsterdam on Monday 1st June.
The theme for MoMo #11 will be Visions on Mobile and I will be joined by some of the world’s best thinkers including
Joseph Pine II – TED speaker & Multiverse guru
Howard Rheingold – TED speaker & SmartMobs guru
Jamais Cascio – TED speaker & Mobile Sustainability guru
Alan [...]

By Andrew Grill | Posted May 18, 2009 in advertising | Tagged Alan Moore, Amsterdam, Augmented Reality, authenticity, experience economy, Howard Rheingold, Jamais Cascio, Joseph Pine II, June 1st, live stream, mass customization, mobile monday, mobile monday live feed, mobile sustainability, momo, MoMo 11, MoMo Amsterdam, momoams, multiverse, presentation, presenter, Robert Rice, smartmobs, speakerm, TED, this time it's personal, thought leader, Visions on Mobile | Comments (6)

Carnival of the mobilists 169 at Chetan Sharma’s AORTA

Over at Chetan Sharma’s excellent Always On Real Time Access, you will see a gathering of mobilists in the form of the following
Ajit Jaokar, Tomi Ahonen, Martin Sauter, Russell Buckley, Some Aussie guy, Barbara Ballard, Judy Breck and James Pearce among others
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Also, time for a shout-out to our friends at MOMO Amsterdam. They host some of [...]

By Andrew Grill | Posted April 13, 2009 in mobile | Tagged admob, Ajit Jaokar, AORTA, Barbara Ballard, carnival 169, carnival of the mobilists, Chetan Sharma, cotm, Judy Breck, Little Springs Design, Martin Sauter, mobile monday, mobili.st, mobilists, MoMo Amsterdam, russell buckley, Tomi Ahonen, wireless moves | Comments (3)

Andrew Grill speaking engagements 2009

The year is already starting to fill up with a range of speaking engagements across Europe – summarised below.
If you would like to invite me to speak at your next event, please contact me directly or call +44 788 198 6694 (GMT +1 timezone).
Mobile World Congress – Ogilvy Telco Conference, Barcelona 19 – 20 Feb
London [...]

By Andrew Grill | Posted February 5, 2009 in speaking | Tagged "web goes mobile" "Brussels November 2009", ad:tech London, adtech, conference, conference speaker, dialog konferansen, dialogue conference, digital training company, dinner speaker, guest speaker, IIR conference, IIR mobile advertising conference, Keynote Speaker, mc, MEX, MEX 2009, mobile advertising, mobile advertising evangelist, mobile evangelist, mobile internet 2009, mobile marketign course, mobile marketing summit, mobile monday, Mobile Monday amsterdam, mobile social networking, mobile speaker, mobile user experience, mobile world congress, momo, Ogilvy telco conference, presenter, speaking, speaking engagements, The Next Speaker, thought leader, visiongain, Visiongain MAMA awards, visonary | Comments (0)

Mobile Monday Peer Award finalists announced

MobileMonday Barcelona and the Mobile Monday Community are organizing Mobile Peer Awards during the Mobile World Congress in Barcelona. The February 16th event is expected to draw several hundred participants to see which of the international candidates are most successful in the eyes of the peers.
The competitors have been selected by local MobileMonday chapters based [...]

By Andrew Grill | Posted January 26, 2009 in mobile world congress | Tagged Addict Digital Medi, aka-aki networks, Aradiom, Babajob.com, Big in Japan, bioLocate, Dial2Do, early-stage startups, emerging startups, Fortumo, fring, Getjar Networks, Keynetik, Mob4Hire, mobile monday, Mobile Monday Bangalore, mobile monday barcelona, Mobile Monday Berlin, Mobile Monday Brussels, Mobile Monday Buenos Aires, Mobile Monday Copenhagen, Mobile Monday Dallas, Mobile Monday Dublin, Mobile Monday Estonia, Mobile Monday Istanbul, Mobile Monday Jakarta, Mobile Monday Lithuania, Mobile Monday Madrid, Mobile Monday Munich, mobile monday peer awards, Mobile Monday Silicon Valley, Mobile Monday Sweden, Mobile Monday Sydney, Mobile Monday Tel Aviv, Mobile Monday Vancouver, Mobile Monday Washington DC, mobile peer awards, mobile start-ups, mobile world congress, MobileMonday, Mobintech, MWC, Orbster, Oxynade, PopCatcher, Soonr, Tellmewhere, Unkasoft Advergaming, Xumii | Comments (0)

Google geolocation API gets the green light

As foreshadowed by Charles Wiles at the Mobile Monday London event in July, and as announced on the Google Mobile official blog as well as on Charles’ blog, the Google Gears API is now location enabled for both desktop browsers (via IP address) as well as mobile browsers (windows mobile only at the moment) using cell-ID or GPS.
This [...]

By Andrew Grill | Posted August 23, 2008 in location | Tagged andriod, cell-ID, Charles Wiles, geolocation api, google gears, google location, gps, lastminute, lbs, location advertising, location based services, mobile advertising, mobile monday, operator independent location, rummble, symbian | Comments (7)

The impedance effect of the mobile industry

I’m an Engineer from way back, so for me the concept of impedance refers to
“the effective resistance to an alternating electric current arising from the combined effect of ohmic resistance and reactance“.
Translated – it means things and people getting in the way.
As some of you know, I present at conferences and speak to people [...]

By Andrew Grill | Posted July 17, 2008 in opinion | Tagged facebook, impedance, jonathan macdonald, location, mobile, mobile advertising, mobile impedance effect, mobile industry, mobile monday, vodafone | Comments (3)

Mobile Monday London July 14th: enabling location in applications

It’s been over a year since Mobile Monday visited the subject of Location and now is a great time to revisit with a raft of alternate approaches to LBS.
This month’s event is kindly sponsored by Skyhook Wireless and will be held on Monday the 14th of July at the usual venue of the CBI Conference Centre near [...]

By Andrew Grill | Posted June 30, 2008 in mobile monday | Tagged gps, location, mobile, mobile monday, mobile monday london, momo, skyhook wireless | Comments (0)