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London Calling about all things social & mobile
Recent
conference
MIPTV in Cannes April 2010 the place to be this year #miptv
I’ve just seen the details for this year’s MIPTV to be held in Cannes April 12 – 16th.
From the conference agenda – where else would you find Shine Group’s Elisabeth Murdoch and Joanna Shields, News Corp’s Jonathan Miller, Sky’s Jeremy Darroch to name just a few in the same room.
MIP Digital kicks off with a [...]
social media
What new skills are required for social media aware marketers?
As promised in a previous post “Why are clients still scratching their heads about Social Media?” I wanted to look at the additional skills that marketing leaders will need to possess from now on to understand the new world of social media and drive real benefit from it.
This post has been prompted by some research [...]
social media
Visible Technologies Secures $22 Million in Funding
I’ve worked with some pretty exciting companies and teams over the years, and I’m delighted to be helping Visible Technologies expand internationally. Today they have announced a new round of funding ($US22M), and I can tell you that the future looks very bright indeed for this smart company that is helping brands and agencies navigate [...]
January 13, 2010 ♦ 1 Comment
applications
Branded applications will drive mobile advertising in 2010
Ever since Rory Sutherland used the term “branded utility” at an MMA event back in March 2009 when talking about how applications could be used to promote products without having to place banner ads all over them I have been using this phrase when describing what will work in mobile advertising.
Those that have seen me [...]
social media
How to prevent your own “Eurostar moment”
No doubt many people around the world are aware that Eurostar passengers were subjected to some fairly uncomfortable experiences over the weekend as 5 Eurostar trains broke down as they entered the Channel Tunnel.
The issue seems to be the rapid change of temperature a the trains entered the channel tunnel from the French side (freezing [...]
mobile
Last carnival of the mobilists for the decade #204
I have the pleasure of rounding out 2009 with the final Carnival of the Mobilists for the year – and for the decade!
When I think back to where I was and what I was doing 10 years ago in 1999, and where I am in the world now – it has been an amazing journey.
10 [...]
social networking
When social media meets mobile – a perfect match?
This post looks at taking social media mobile and how the growth in social networks will drive mobile internet usage.
You can’t help noticing how fast social networks are growing around the world, and with the two that get the most press lately – Facebook and Twitter, the real question is what does the explosion of [...]
Comments
- mmark: Foursquare and the opportunity for location based social media – http://bit.ly/dsMKX4 This comment was...
- Mwirigi: Check this out: Andrew Grill on the potential of Foursquare ~ http://is.gd/aApIO #LondonCalling Guess...
- dhanyadrian: RT @janole: Now mentioning #Gravity – cool! Thanks @AndrewGrill :) “Foursquare and the...
- iBleeter: RT @janole: Now mentioning #Gravity – cool! Thanks @AndrewGrill :) “Foursquare and the...
- janole: Now mentioning #Gravity – cool! Thanks @AndrewGrill :) “Foursquare and the opportunity for...
- Paul B: Great post Andrew. Thanks
- baingavin: RT @marketingblogs Foursquare and the opportunity for location based social media http://bit.ly/cpbaPj...
- the_networks: warren sukernek: Foursquare and the opportunity for location based social media: http://bit.ly/duzRJd...
- tmuyllaert: Foursquare and the opportunity for location based social media – http://bit.ly/9ZoTsK –...
- utollwi: Foursquare and the opportunity for location based social media: Foursquare seems to be in the news a lot...
- Andrew Grill: Michael – glad I was able to figure out that important question: “Foursquare is cool but...
- Michael H: Picked up this post after it was RT’d by @janole (the man behind the Symbian powerhouse social media...
- diogocp: RT @timvl: Foursquare and the opportunity for location based social media http://bit.ly/cpbaPj This comment...
- timvl: Foursquare and the opportunity for location based social media http://bit.ly/cpbaPj This comment was...
- pmobiweb: London Calling: Foursquare and the opportunity for location based social media: Foursquare seems to be in...
- marketingblogs: Foursquare and the opportunity for location based social media http://bit.ly/cpbaPj This comment was...
- Josh Chandler: Hi Andrew, I’ll be attending the Social Media World Forum on Monday. I’m so excited, went...
- TheWongNumber: RT @marketingblogs: Social Media World Forum Europe 15-16 March 2010 http://bit.ly/bGrH0v This comment...
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About
Based in London, Andrew Grill is a digital strategist & evangelist and also an experienced CEO/General Manager. The views expressed here are my own. Find out more at andrewgrill.com, connect on Linkedin, follow me on twitter @andrewgrill or find me on Foursquare.
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